Full Job Description
Job Title: Digital Content Strategist
Location: East Wenatchee, Washington
Company Overview
At Amazon, we have a bold vision to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. We are always looking to innovate and expand our horizons, and we understand that innovative digital content is a key component in achieving our mission. If you are passionate about content strategy and digital marketing, we invite you to join our dynamic team in East Wenatchee, WA.
Position Summary
As a Digital Content Strategist, you will play a pivotal role in refining and executing our content initiatives. Your primary responsibility will be to develop comprehensive content strategies that enhance our online presence, boost customer engagement, and drive business objectives. You will collaborate with cross-functional teams to create compelling, data-driven content that resonates with diverse audiences.
Key Responsibilities
- Develop, implement, and manage content strategies that align with Amazon’s brand voice and customer needs.
- Conduct thorough market research and audience analysis to identify content opportunities and gaps.
- Work closely with SEO specialists to optimize website content for search engines, improving organic traffic and visibility.
- Oversee the content production process, including planning, drafting, editing, and publishing high-quality digital content.
- Utilize analytics tools to track content performance, providing insights and recommendations for ongoing optimizations.
- Collaborate with marketing teams to align content strategies with promotional campaigns and initiatives.
- Stay up-to-date with industry trends and best practices in digital content marketing, applying that knowledge to innovate our strategies.
- Manage relationships with freelancers, agencies, and stakeholders to ensure the timely delivery of content projects.
- Produce comprehensive reports on content effectiveness, summarizing key findings and suggesting actionable insights for improvement.
Qualifications
- Bachelor’s degree in Marketing, Communication, English, or a related field; Master’s degree preferred.
- 3+ years of experience in digital content strategy, ideally in an e-commerce or technology environment.
- Proven track record of developing and executing successful content campaigns that drive engagement and conversions.
- Strong understanding of SEO principles and web analytics tools (e.g., Google Analytics, SEMrush).
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
- Ability to work well under pressure, manage multiple projects, and meet deadlines in a fast-paced environment.
- Excellent communication and collaboration skills to work effectively within cross-functional teams.
- Familiarity with content management systems (CMS) and digital marketing platforms (e.g., HubSpot, Marketo) is a plus.
Why Amazon?
At Amazon, we foster an inclusive and innovative workplace that empowers our employees to think big and contribute to our shared success. In addition to a competitive salary and benefits package, we offer:
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match.
- Generous paid time off and parental leave.
- Employee discounts on Amazon products and services.
- Training and professional development opportunities to enhance your skills.
- A vibrant company culture that encourages personal growth, creativity, and collaboration.
Application Process
If you're a highly motivated individual with a passion for digital content strategy and marketing, we encourage you to apply for this exciting opportunity at Amazon in East Wenatchee. Please submit your resume and a cover letter outlining your relevant experience, and include samples of your work that demonstrate your skills in content creation and strategy.
Join Us on Our Journey
Become a crucial part of Amazon’s mission to be Earth’s most customer-centric company. As our new Digital Content Strategist, you will help shape the narrative around our products and services, ensuring we connect with our customers in meaningful ways. If you’re ready to take your career to the next level with a leading global brand, apply today!
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants from all backgrounds and experiences and do not discriminate on the basis of race, gender, age, sexual orientation, or any other legally protected status.